INSTIGO began operations by introducing an innovative product to the market at the time: hoverboards. This first step marked the start of a growth strategy based on identifying global trends and adapting them to the Mexican market.

From there, the brand expanded steadily through the import and commercialization of new tech categories. Months before the pandemic, INSTIGO introduced electric scooters to the Mexican market, anticipating the growing demand for more efficient and sustainable personal mobility solutions.

In the years that followed, the company strengthened its presence in this segment, expanding its portfolio with electric bikes and mopeds, reinforcing its position within the industry.

Today, INSTIGO is defined as a brand specialized in electric mobility, focused on delivering innovative, practical solutions aligned with the needs of a constantly evolving urban environment, standing out for its quality and after-sales service.